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(EMAILWIRE.COM, October 26, 2011 ) Harrisburg, PA - Throughout 2011, online real estate marketing pioneers have witnessed an overwhelming shift in search engine algorithms and social media marketing trends. Undoubtedly, one may refer to this as the calm before the storm, as growing numbers of real estate professionals continue to compete for their piece of the virtual marketplace.
“We believe that as search engine results become increasingly sophisticated, agents and brokers worldwide will need to learn the proper methods to producing and attracting leads. In fact, it’s not only websites like Google Google or MSN that you need to learn how to adapt to, but also human readerships as well. Since people have growing expectations on the quality of information they receive, it is essential that your real estate marketing plan focuses on creating content that is both engaging and helpful,” reports Josh Schoenly of Retechulous, LLC.
Yet, although it is one thing to submit great content, it is equally important that marketers also take the time to gain the exposure they need to build their base of clientele. So what are some ways that marketing trends will evolve from 2012 and beyond? Due to the ever increasing authority and emphasis placed on social media and video marketing, many Realtors will need to learn how to adjust their plans in order to survive. Gone are the days of throwing up a few property listings, submitting monthly blog posts, and running an occasional ad to attract visitors.
Schoenly continues, “It is shocking how many real estate professionals do not invest the time in using video, Facebook pages, LinkedIn profiles, and the host of other real estate marketing methods that are essential to connect with prospects and other big players in the industry. However, based on some projected statistics that we have uncovered, unless agents and brokers learn how to start investing in these 2 main areas, they could be missing out on up to 80% of future traffic generating opportunities.”
Therefore, in order to help people navigate through these upcoming changes and shifts, Schoenly has outlined 3 key areas that real estate professionals must begin to focus on to ensure future success. This timely information can be accessed by visiting Schoenly’s most recent post entitled, “Real Estate Marketing Trends for 2012.”
About Retechulous, LLC:
Retechulous, LLC is focused on training agents, brokers, and other real estate professionals throughout the U.S. and Canada on how to effectively market their businesses online for maximum profits. The company is managed from two “secret headquarters” deep within undisclosed locations of Central PA. For more information visit RealEstateMarketing411.com.
Retechulous, LLC of Pennsylvania
Jeff Logue
(800) - 458 - 5390 jeff@retechulous.com
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(EMAILWIRE.COM, October 26, 2011 ) Harrisburg, PA - Throughout 2011, online real estate marketing pioneers have witnessed an overwhelming shift in search engine algorithms and social media marketing trends. Undoubtedly, one may refer to this as the calm before the storm, as growing numbers of real estate professionals continue to compete for their piece of the virtual marketplace.