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(USGovernment-News.Com, February 12, 2019 ) This report focuses on the global Mobile Customer Relationship Management status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Mobile Customer Relationship Management development in United States, Europe and China.
A mobile customer relationship management is an application that enables to keep track of customer relationship management activities via mobile devices such as smartphones and tablets. The idea behind mobile CRM is to gather all data regarding clients on mobile using CRM apps within the organization to give an integrated and complete view of each customer. It offers better customer service as it satisfies and anticipates customer due to complete and up-to-date customer database on mobile. The benefit of mobile CRM is it helps in increasing work capacity as its strategy optimizes all the process related to customer relationship management. Mobile CRM aids in improving overall sales performance and growth in productivity due to social and mobile enabled CRM.
North America and Europe are expected to dominate the mobile CRM market in the forecast period due to increase in usage of mobile services or platform for employees and clients in business. Asia-Pacific and Middle East & Africa are expected to be the emerging regions to contribute for maximum growth during the forecast period.
The key players covered in this study Salesforce.com, Zoho, IBM, Microsoft, Oracle, SAP SE, Sybase, Kony Solutions, Resco.net, Software AG, Repsly, Inc
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